MSN Movies Blog

'John Carter:' Biggest Bomb of All-Time?

Early numbers tell a shocking tale

By Corwin Neuse Feb 17, 2012 8:49AM
"Cowboys & Aliens" was, by all accounts—and accepted accounting methods—a monumental stinker, making $174 million worldwide on a $160 million budget. Why did it fail? Industry prognosticators indicated that, for one thing, it wasn't based on any well-known, pre-existing brand, or at least not one the public had any awareness of. Strike one. Strike two, it was a western! With aliens! The last sci-fi western most people can actually remember was "Wild Wild West," seemingly the lone bomb in Will Smith's otherwise sterling tenure. Plus it had a ridiculously silly title. Strike three.

On the other hand, it starred two huge, international superstars—we're talking James Bond and Indiana Jones, here, people—and came from the well-known director of "Iron Man." At least it had those things running in its favor.

Now comes Disney's "John Carter," a western-ish sci-fi thing based on a series of books nobody has read starring some dude from a cancelled TV show. Directed by the guy who brought us "Toy Story" and "Up." (Sure, Brad Bird showed us late last year that an animation director can make the successful jump to live-action, but he had Tom Cruise jumping off the tallest building in the world, not Taylor Kirtsch, or whatever his name is, prancing around in front of a green screen.) And, oh yeah, "John Carter" cost $250 million.

Finally, the industry's official tracking numbers for "John Carter" were recently released, and their sickening details spell doom for Disney. According to a random poll, only 3% of moviegoers plan to make "John Carter" their first choice. Only 27% are definitely interested in seeing it, and only 53% were even aware it existed. All of which are (apparently) gruesome, and will surely cost certain people their jobs. So consider this some free publicity, Disney: yes, "John Carter" is a thing that actually exists, and is coming out on March 9th, or something. And yeah, that Super Bowl ad you saw wasn't a joke. Maybe now you'll go and see it? Or, hopefully, at least know it exists?

What do you think, Hitlisters? How much money will "John Carter" make/lose? Wouldn't it be more fun if it was the biggest bomb of all time? Isn't rooting for history better than rooting for mere mediocrity? Also, would that $250 million have been better spent maybe, say, building hospitals and/or schools? Is Taylor Kitsch actually a star in the making? And will any of you actually go to see "John Carter?" Or will you hold out and save your money for "The Hunger Games," which comes out two weeks later.
58Comments
Feb 18, 2012 11:25AM
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Corwin would know a great story if he read one. ERB is a great writer. I'm excited to see if a movie can at least do a little justice to the book. Corwin go back to writing aout how weeds are growing in a city. Cowboys and Aliens good idea just presented badly.
Feb 18, 2012 3:04AM
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I first picked up all eleven books in this series by ERB in 1979.

I have read the entire series at least eight times since.

My wife has read it through once.

My 16yo has read it through once.

Granted, my 12yo has not but he does not like classic Sci-fi at all either.

Sure Corwin, no one has read the John Carter of Mars series.

BTW Corwin, do you belive everyone out there is just a copy of you?

 

I will see this film, but I will not see it at the cineplex.

I will see it at the discount theatre or on disc.

Have you people seen the cineplex prices out there?

Outrageous!

$30 for a family of four at the local cineplex to see a matinee!!!Disappointed

We go to the cineplex maybe once every three years, if even that often, because of the extreme prices.

 

Again, I will see this movie, at least once.

I loved the books.

Feb 17, 2012 10:05PM
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Mexbeachrat...another misinformed person...

The story leads one to believe that John Carter was transported to the distant past on Mars where the world was in it's death throes. Even then the red race of martians maintained great factories that produced air.

And there IS an atmosphere on Mars but far too thin to support life as we know it. Have you ever actually read the actual science?. Dust storms are common and dust storms require an atmosphere...hmmmm?

So if you're going to pan a movie you haven't even seen get the science right will ya.

Feb 17, 2012 9:25PM
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John Carter was a series of novels written  by Edgar Rice Burroughs along time ago before any of the general public had a clue about Mars.   50 years ago they were cool.  Today all of us know there is no atmosphere on Mars (Barsoom or whatever he called Mars) and not green anything running around.  Put John Carter on an earth type planet 500 years in the future and you might have something.  Please do not try to imagine him running around Barsoom being chased by 20 foot whatevers.  That would be stupid and every 10 year old kid would think Disney has lost their marbles.
Feb 17, 2012 7:15PM
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Oh, p.s.  My 20 year old son (who has never read any of the series) wants to see it for the action alone.
Feb 17, 2012 7:13PM
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My brother read this series when we were teens.  I just read up through book 5.  And I wondered "why no one had ever made a movie of this?"  I was a little shocked to see the poster in the theater having never seen any advertising. (this was pre-superbowl).

I introduced the series to my 16 year old son and he has read through book 3.  He saw the trailer the other day and sat down and re-read book one in a little over 1 sitting.

I am definitely going to see this movie and I think all of us fans should talk it up to all our friends and younger family members who will enjoy it.  Maybe we can help buoy it up.

It definitely has the potential to be a block buster!

Feb 17, 2012 6:18PM
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I am assuming the author of this article has an I.Q. similar to his age. His statement "series of books nobody has read" clearly shows his ignorance of the genre. The 'John Carter' books and other fiction stories about Barsoom (Mars as noted by author Edgar Rice Burroughs) have been published AND read since 1912. I personally have read them often during my childhood and as an adult. Shame that MSN publishes articles by individuals who clearly do not know of what they speak. Shame on them.
Feb 17, 2012 6:11PM
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revolt now, this is the second article I've read where the person writing the artist has basically said don't bother with this movie.  I wonder if folks realize the similarities this has to Avatar (as in who copied from who).  I am waiting for idiots to claim that John Carter copied off of Avatar.  Gee we know the truth to that.
Feb 17, 2012 5:29PM
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Also, don't know if little corwin ever read a book under the blankets like I did when it was lights out on a school night with a flashlight and the Incomperable Dejah Thoris (is that right?, haven't read them in 50 years) was laying an egg. After reading the first book, I'm sure all of us kids looked at Mars in the night sky in a totally different way. Can't understand why msn would let a turd like this publish this trash. Or is msn that hard-up for writers?
Feb 17, 2012 5:26PM
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Books nobody has read? According to the comments before me, it seems quite a lot of people have read these books. Myself included. ERB's Barsoom series is fantastic so far (I'm through the Warlord of Mars). To know that they were written 100 years ago is astounding. This guy had an amazing imagination. Because of these books I have now gotten into a wholly different genre that I dismissed before. 

 

This whole article is an assumption, with little research to back it up. I for one have been waiting for this movie for a while. Unfortunately it hasn't had a lot of PR, (apart from the Super Bowl). I hope that it's so good it will speak for itself. As for the budget, many of Disney's newest productions have cost a pretty penny. Tangled was $260 million. Toy Story 3 was $200 million. So why mention it? As for Taylor Kitsch, I've seen him in a few things, and I have good hopes for him.

 

Feb 17, 2012 5:25PM
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I always thought A Princess of Mars would make a great movie . If the hack who wrote this article doesnt know Edgar Rice Burroughs he should get a job in some other field , or start catching up on his reading .

Feb 17, 2012 5:13PM
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This is the next RAIDERS of the LOST ARK !! If you liked Tarzan ( and who didn't ), you will absolutely LOVE John Carter of Mars... The base material is LIGHT YEARS more fun and interesting than Cowboys and Aliens ( from a so-so graphic novel )... We will absolutely see it at least twice... in 3-D ! This will be a HUGE hit, and won't even need a James Bond or Star Wars star on the credits... Think AVATAR, STAR TREK and STAR WARS all rolled into one, and written 100 years earlier...
Feb 17, 2012 5:12PM
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Don't know who the monkey is that wrote the article, but he is either stupid or ignorant and too young to know anything about what John Carter of Mars is all about. If you haven't heard of the books, either get an education and quit playing war games or start reading some classic sci-fi. It's people like this that make life difficult and are part of this information jungle that no one can make any sense of.
Feb 17, 2012 5:04PM
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John Carter of Mars was one of my child heroes. These books were written by the creator of Tarzan (Edgar Rice Burroughs) and are rousing adventures stories with a strong underlying themes of love, courage, friendship and honor - virtues which we certainly need more of in this materialistic world. Originally entitled "A Princess of Mars" it is a love story at its heart. I would recommend it to anybody. Read the book. You'll come back for more and demand a sequel!
Feb 17, 2012 4:57PM
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Hope it does well. Went back to read the series again. I am really looking forward to seing this movie. Also what is The Hunger Games?
Feb 17, 2012 4:38PM
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The person who wrote this piece is an uninformed fool.  Considering how many decades the Edgar Rice Burroughs  JOHN CARTER OF MARS stories have been in print, I think it is insulting to say that no one has read them.  I AM going to see this film, and I have high hopes for it.  I happened to like COWBOYS AND ALIENS, by the way.  So stick that in your pipe and smoke it!  Just because YOU didn't like something, doesn't mean that someone else won't find it massively entertaining.  Keep your infantile opinions to yourself, sir, and let the rest of us make up our own minds about this film.
Feb 17, 2012 4:16PM
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Well, I for one don't need to be led around by the nose by some pre-existing brand name.  By-the-way, John Carter as a brand has been around for 100 years. So much for that so-called first strike against "John Carter". Secondly, the "Wild Wild West" left no lasting impression on me as I didn't see it. I remembered the original television series on which it was based, and I thought it was a stupid concept. Add to that placing Will Smith in the role of black-governmental-super-agent in the post-civil war United States, to me, smacked of ridiculous historical revisionism. So, I didn't waste my time seeing the motion picture. So much for strike two. As for the silly title "Cowboys and Aliens", I thought it was clever. So, I was one of those fortunate individuals who saw it. I was entertained. So much for strike three.

 

"John Carter" is based on a lengthy series of books written by "Tarzan" author Edgar Rice Burroughs. While the original books may seem dated to modern readers I see no reason that they can't lend themselves to an entertaining distant-world-win-the battle-action-adventure-save-the-girl type of movie. In other words the kind of science fiction movie that people have been willing to see in droves since Star Wars.

 

I first read John Carter's stories back in the early 1970s. Last spring I picked up a reprinting of the first three John Carter novels and reread them over the summer. I look forward to a screening of the movie in March for my 56th birthday.

Feb 17, 2012 3:56PM
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I remember reading the entire John Carter of Mars series by Edgar Rice Burroughs when I was a kid. The books (10 of them?) were fantastic! I hope the movie does very well. It's always tough for science fiction movies. They don't have univeral appeal. I'm sure there are many, many people who've never seen Avatar. Many people simply can't relate to science fiction.
Feb 17, 2012 3:53PM
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I'm 61 and have read all the Burroughs John Carter books. He was a great story teller and for years I hoped that they would be made for film. Finally the technology has made it possible. To the jerk  Corwin Nuese. Sir you are a moron. Please give up your day job. Maybe you be better suited cleaning up dog poop, as that is what your article is. People, go see John Carter, you will not be disappointed. From what I have seen it looks faithful to the books.
Feb 17, 2012 3:50PM
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The reviewer is a complete jackass!  "Some dude from a cancelled show" -- that cancelled show happened to be 'Friday Night Lights,' one of the greatest shows ever produced -- and Taylor was terrific.  He deserves success as an actor.  
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