Q&A: Les Gold of Tru TV's 'Hardcore Pawn' Gets More Physical
Patriarch says reality show, store attracts eccentrics
Customers can get pretty irate on Tru TV's hit reality show "Hardcore Pawn" and the Gold family -- patriarch Les and his adult kids, Seth and Ashley -- often have to get equally irate to keep the peace in their store, American Jewelry and Loan in Detroit.
When the show returns for its sixth season July 10, 9 p.m. ET/PT on Tru TV, fans will see a foul-mouthed customer insult Ashley and infuriate Les, and a man who wants to use his computer even though he pawned it and doesn't have the money to get it out.
Just in time for the show's return, Les Gold, 62, chatted with MSN TV about what viewers can expect.
MSN TV: What was the deal with the computer guy?
Les Gold: When you pawn something to us, we can't allow you to use it. Otherwise, we'd have people coming in everyday wanting to use their merchandise. It's in pawn so we put it in storage.
It seems like common sense would tell you if something has been pawned, you can't use it.
Doesn't mean everybody (that we deal with) has common sense.
And the horrible guy who was nasty with Ashley? What was that about?
Inappropriate behavior calls for inappropriate responses. He was very inappropriate with my daughter and I won't stand for it.
You roughhoused him a little bit to get your point across. Do you think he got the point?
Well, I treated him appropriately. We'll leave it at that. But he should have never spoken to Ashley that way. There's no question about it. He was really inappropriate and he paid the consequences.
Do you think he came on the show with the intention of being crude and getting on camera? Ashley even mentions that he'd been a customer before and had never behaved like that.
That doesn't mean there's not some issues in his life that made him change a little bit. He changed a little too much and I had to escort him out cautiously. People see a camera and they want their five minutes of fame, when they see the cameras here they may act a little differently.
You do not look 62. You're in incredible shape. What's your secret?
The key is you have to work out and you have to wake up every morning and say to yourself, "How bad do you want it?" And I want it just as bad at 62 as I did at 32.
"Hardcore Pawn" returns Tuesday, July 10, at 9 p.m. ET/PT on Tru TV.