Meredith Vieira 's-bombs' 'Today' show
And it's not the first time
It's difficult making Kathie Lee Gifford look professional. But Meredith Vieira accomplished this unintentional goal by letting an "s-bomb" drop while filling in for her in the fourth hour of Thursday's "Today" show. (Gifford is recovering from a root canal.)
"Oh (expletive)," Vieira said while coming back from a commercial break.
According to USA Today, which broke the news, one of her interview cards had just fallen while she and Hoda Kotb were preparing to interview Al Roker.
Vieira turned beet red and covered her mouth while Roker screamed: "Yes! Yes!"
Kotb attempted to read prepared material before finally breaking down and saying: "All right. Just go ahead put it on Gawker immediately."
“A little late for a bleep,” Kotb added when one sounded, as a joke, minutes after the offense.
Vieira finally composed herself enough to say: "Oh my gosh, I'm so sorry, I'm so sorry."
This footage of the incident was posted by a YouTube user.
Coincidentally, the subject of cursing came up earlier in the same broadcast. In a promo segment on the plaza, Matt Lauer teased Kotb about about her own alleged "s-bomb" drop during a pet segment from Wednesday’s show.
“No cursing today?” Lauer asked Kotb.
This is not the first time Vieira has broken FCC indecency regulations on "Today." In April 2010, she let the same word slip while participating in a driving-while-texting simulation.
Does Vieira's slip-up strike you as funny or inexcusable?
"Today" airs weekdays at 7 a.m. ET/PT on NBC.
They are worried that she said s--t on tv but it's these very same people that put countless hours of violence, smut and other filth on the air!! What hypocrites!!
saying **** on nbc? nothing but crap network. makes sense. watch pmsnbc and see the most hateful anti american by a bunch of liberal
socialist communist pigs!
Vieira`s spoken word was a walk in park some of stuff we see and hear on TV if we public don't say much
seriously people? with all the **** women put up with in the media - it's even an issue that one woman let a "s--t" slip? who cares? TheseThese are professionals doing a great job ... find something else to focus your drama on...
Very unprofessional. No class or decorum; no self respect. All we have are shock jocks trying to out do one another. It is sickening.
I LOVE HER, and miss her. I would love to see her back and Matt fired!
Got no problem with Hoda just dont like kathy.
She must feel awfully relaxed on air to let that out twice. Or she did it intentionally. Either way, I COULD CARE LESS. Thank goodness she didn't let her tit hang out.