MSN TV Blog - TV Buzz

Latest Ellen DeGeneres ad causes another stir

One Million Moms registers disapproval over JC Penney Xmas commercial

By Kenny Herzog Dec 6, 2012 9:14AM
Warner Brothers
 
This week's lesson in unexpected cultural protests: If nationally franchised department stores cast anyone but stridently heterosexual celebrity spokespeople, they'll apparently be in serious trouble with some conservative groups. Or at least that's what JC Penney's putting up with yet again, on account of its ongoing relationship with Ellen DeGeneres.
 

 

Shortly after Thanksgiving, the company debuted its latest holiday commercial starring the comedian and talk-show host. And if the harmless 30-second spot could be accused of any transgression, it'd be corny punchlines at the expense of helpless elves. But according to a recent website update (since seemingly removed) from One Million Moms (a group affiliated with conservative media watchdog American Family Association), "JCP has made their choice to offend a huge majority of their customers again," before decreeing, "Christians must now vote with their wallets."


 

There may be a a couple slight problems with this call to arms. Enacting the democratic privilege of petitioning corporations whose actions don't square with your values doesn't come down to a "vote." It's not a popular election. Moreover, if millions of stocking-stuffing matriarchs just say no to JCP, where will they purchase Cosby sweaters for the men in their lives? Worth considering, One Million Moms. Worth considering.

As for Ellen, she's unlikely to respond, given her eloquently eviscerating comments in the wake of OMM's prior upheaval back in February. But in case you, or they, missed it, this about sums the controversy up.

1141Comments
Dec 6, 2012 10:45AM
avatar
I do not shop much, but Penny's will be my next stop for gift buying..what a bunch of unkind "Christians" have been produced.I thought "God is Love"  not "God is Hate".
Dec 6, 2012 10:44AM
avatar
Get over it Moms. Find something relevant to pick on, like pedophiles who get released form jail too soon. Or Teenagers driving intoxicated. Those are important things to fight for and protest. Im mother myself..and nowhere do I find this commercial or Ellen offensive. And just a question Moms... How  would you treat  your child if he or she should be homosexual? Would they be comfortable enough to tell you without you judging them..or will they feel like an outcast in their own family because your belief is to discriminate against homosexuality? To me that is something that should be addressed within yourselves before making ridiculous boycotts.
Dec 6, 2012 10:43AM
avatar
GO ELLEN!  We love you, Merry Christmas to ALL, gay, straight, lovers and haters.
Dec 6, 2012 10:43AM
avatar
I consider myself a conservative, but this commercial did not offend me. Honestly people, you have to get off the gay bashing. The commercial was not aimed at her gayness. People who complain about the commercial because a gay person is in it make the whole conservative movement look ridiculous. If you want people to take conservatism seriously, YOU have to be open minded also.
Dec 6, 2012 10:42AM
avatar
Unlikely rangeralph4............you should actually pay attention to why JCP stock fell in the time period mentioned. Loss of customers most likely related to their regular sales suspension. Ellen as spokesperson.....not even on the map of concerns by reasonable people.
Dec 6, 2012 10:41AM
avatar
I imagine any woman who is a member of OMM must be the worst mother in the world. After all, they spend so much time protesting things that don't really even matter that they don't have any time to really be a parent.
Dec 6, 2012 10:41AM
avatar
I'm a Christian, I haven't seen the commercial, and I don't find Ellen Degenerate one bit funny.
Dec 6, 2012 10:41AM
avatar
Kudos to J.C. Penny's and to Ellen they are a first rate act and GOD Bless thim! As for the so called Christians of the million mom march. There are at least 50 million moms who don't agree! Along with their  husbands, familys and fellow christians.Calling yourself christian does not make you one. You must follow christ to be one."Do unto your enemies as you would have them do un to you. for if you love only your family, neighbors...even the wicked do that? Love God with all you heart, all your mind,all your soul .Worship Him only. this is the foundation of the law and prophets.
avatar
As usual the holy rollers are out in droves and up in arms! Let me just clarify that religion doesn't symbolize what is righteous, in fact there's not much merit to religion as science has already proven that, but those "holy of hollies" are always getting their panties in a bunch!  
Dec 6, 2012 10:40AM
avatar

I am offended by this TV spot. As a 3ft tall,pointy eared,green stocking wearing toy maker I find this commercial to be blatantly anti-elfite. All us elves must stand together (yes..we are already standing!!) to fight such a damaging campaign!!!!....Give me a break....

My wife and I were not planning on shopping at JCP this holiday season but,will now,do so in support of Ellen and the company.

 

 

 

Dec 6, 2012 10:40AM
avatar
Some people really need to get a life or a job if they are that bored. I love Ellen and now Love JCP even more than I did before! Who cares who she shares her life with?? Get a grip people! These mom's should be ashamed of themselves and I hope their children don't listen to a word they say!
Dec 6, 2012 10:39AM
avatar
You know what, I would be the first one on the list of well known so-called homophobics if this were some attempt at  someone using their status to promote the ugly gay agenda. But this is not one of those times and this group protesting my homegirl's commercial can not be seen as any other position then bigotry. If anything  Ellen was guilty of making fun of little people.
Dec 6, 2012 10:38AM
avatar
Bring in all the homos you want,don t expect me there
Dec 6, 2012 10:37AM
avatar
Claiming to be Christians with Christian values is a bunch of crap coming from these "MORONS", Sounds like the same group that told Macy's to pull Trumps add with them. There cause is the sign of bully's.. Ellen is a marvelous person in many ways. Love her comercials. It doesnt matter that she is gay thats her choice. It doesnt mean she cant work or live in this world. If the fire is under these "MORONS" bottom side why dont they put it to good use. There are many that would love to shop at Pennys and cant. Why dont you give these folks a good Christmas? Insted of making a fools out of yourselfs by signing a petition which intent is to cause distention here in America. You are a bunch of shallow minded individuals to follow that trash. 
Dec 6, 2012 10:37AM
avatar
I also love Ellen and her show. I took the Lord into my heart a long time ago. Personal life is just that personal. I am just sick of all the hate. Let people have their lives. They arenot hurting anyone. Stop looking for something to hate. Plus all that hate is bad for their hate. Learn to relax and let go. We all have different likes and dislikes.
avatar

I consider myself christian in that I believe Jesus is true God and true man. Now that what I believes on the record I will go on the record again and say that if anything should be offensive it the correlation between Santie Claus and his working 'elves" (at lease he employs the physically challenged)  and the birth of God. However, as a product of  Christian AMerican capitalism, I find this protest group offensive in that it attacks the one thing we as american should promote, comsumerism!

 

As for Ellen, God made her for us to love.

Dec 6, 2012 10:35AM
avatar

OMG, Christians and conservatives PLEASE stop! This is so wrong. DO YOU HONESTLY THINK THAT PEOPLE WOULD BE GAY IF THEY HAD THE CHOICE? NO! There is something there that we do not understand, period. I am a 44 yr old Christian/conservative/straight married woman and all of this is really doing damage to all of us! This is SO disappointing.

 

Would Christ have rejected gay people and Ellen? Please tell me WHO Jesus did not include and WHO he rejected in his life. WHOM did he boycott? WHOM did HE walk away from? Jesus did not have an application with ethnicity or sexual orientation or gender questions on it. Not even a quick checklist. YOU JUST HAD TO BELIEVE and follow him. MANY gay people do believe and follow Jesus, only to be judged and excluded by many Christians.

 

How to you think Ellen feels after hearing all of this? What does JC Penney AND THE PEOPLE THAT WORK THERE AND WILL BE HURT BY YOUR BOYCOTT HAVE TO DO WITH IT? Merry Christmas! If JC Penny’s merchandise sales decline, the folks that work there may not be needed anymore.

 

Most importantly, who are you to judge? That is the bottom line. It IS wrong to be gay in the bible. But the bible also allows for multiple wives and slavery, and stoning as a punishment for premarital sex (Mary) and FROWNED JUST AS MUCH ON: lying, cheating, DIVORCE, NOT LOVING YOUR NEIGHBOR (DO you even know yours?) Idolatry (What is most important in your life? If it’s not God, then you are probably guilty)

 

So please, go back and read your bible and decide why this one issue can't be updated like DIVORCE and SLAVERY have been.  Also read up on the inclusive nature of Christians and the parts about not judging.

 

I will admit that having been brought up that being gay was wrong; I am uncomfortable and find it unnatural to see it publicly. That sounds like my problem, not theirs.

 

 

Dec 6, 2012 10:35AM
avatar
This less than 'One Million Moms' is an embarrassment to True Christianity in my opinion.  I just can't imagine Jesus behaving in the manner they have.  Jesus didn't come into the world to condemn it. He came to save it.  Jesus sat with & ate with people the Pharisees (holy in their own eyes) judged & condemned.  They need to focus more on removing the log from their own eye or eyes in their club, and start loving others as Jesus loves. To attack JCP for a commercial that includes a gay person?  Who gave them the authority to hate in this way?  Ellen & JCP aren't  telling people to be gay or selling homosexuality.  They made a commercial together.  My God ! 
Dec 6, 2012 10:34AM
avatar
These so-called Christians need to read the red letters in the Bible, those spoken by Jesus.  They are about compassion and forgiveness.
Dec 6, 2012 10:31AM
avatar

Evidence shows that while she (ellen degeneras) may be bringing the pro-homosexual crowd into Pennys, many, many others are staying away...in droves.

Check the financial pages &  you will see that back around Feb. 9, 2012, ( close to when she became the spokeswoman for JCP) JCP stock prices were $43.13.

today, JCP is DOWN to $18.32. That would be a LOSS of about 57%.

Now while there are other reasons for the stock price LOSS also, surely the LOSS of the customers objecting to degeneras  as the 'face of pennys', is a contributing factor. Even a LARGE factor.

Report
Please help us to maintain a healthy and vibrant community by reporting any illegal or inappropriate behavior. If you believe a message violates theCode of Conductplease use this form to notify the moderators. They will investigate your report and take appropriate action. If necessary, they report all illegal activity to the proper authorities.
Categories
100 character limit
Are you sure you want to delete this comment?